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Lightroom Presets have totally transformed the way people edit their images. They used to have someone professionally edit them, but now you can do it yourself with the click of a button. You won't need to employ skilled photo editing services if you use these presets; simply download a preset that you think will work with your images and apply it to your photos in an instant. It is as easy as that! Lightroom presets, when used correctly, will help you create aesthetic and professional edits for your images without the hassle of starting from scratch.

There are literally hundreds, if not thousands, of Lightroom presets available online. This article is for you if you're unsure about using these presets or paying for the premium ones.

We are going to delve into what paid presets are and why are they so expensive.

What is Paid Presets? Adobe Lightroom Presets are ready-made filters that anyone who wants to edit their photos can download from any online source and use for social media and blog images, among other things. YouTube stars, Instagram influencers, and photographers are selling their personalized presets so that everyone can get the same look and feel for their images as the celebrities that they are following. These are usually not the best buy however as normally you're not getting the full picture of their editing secrets.

Why are lightroom presets worth buying?

  • You are Buying Professional Photo Editing Value

Paid presets are sold by professional photo editors. With these presets, you get your hands on the editing secrets that these professionals use to edit their photos.

Even if you aren't a pro at photo editing, you can learn a thing or two from the way these experts do their work. You can also use their presets to edit your images if you don't want to get technical. The bottom line is that photo editors are selling their editing secrets, and those who buy them are free to use the presets in whatever way they see fit. This is the primary reason why Lightroom Presets are so expensive.

  • Presets Help Beginners Understand Colour and Composition

If you are just starting with your journey as a photo editor, you can pump up the pace of your progress by using Lightroom presets. This preset makes your job easier by allowing you to easily edit the photos for yourself as well as for your clients while learning what makes the preset work.

Learning photo editing techniques has a lot to do with the photo editor's intuitive edge. However, there are times when you just can't seem to find the motivation to edit a picture. Presets are useful in this situation. You will learn how the editor made a purchased Lightroom preset by unpacking the editing process of that preset and the knowledge you gain from it by unpacking the editing process of a purchased Lightroom preset you can then use that to edit your photos. This is the amazing thing that you can get with Lightroom presets.

  • Presets Help Save Time

The ultimate goal of Lightroom presets is to help you save time. Though editing photos manually is really fun and gives you complete control over the editing experience, things can get quite daunting when you have to edit hundreds of photos. Manually editing a photo can take anywhere from 10 minutes to 2 hours. Whereas Lightroom presets only take 10 seconds to edit.

You can use different Lightroom presets and apply them to your images to instantly edit the photos. Professional Photo editors can save a lot of time using Lightroom Presets for editing bulk Photo Editing orders.

  • They Help you Create Your Own Instagram Aesthetic

Even if you don't want to learn how to edit photos, Lightroom presets will help you achieve the desired look. Thousands of presets are available, with the majority of them being easily customizable. You should try out these presets for yourself and see which one better fits your preferences. If you decide to take a photo editing course, it will cost you a significant amount of money and time. And it's perfectly good if you want to go for it. However, for those who do not want to learn the ins and outs of professional photo editing, Lightroom presets are the best option. Are Paid Presets Worth it? It depends on the kind of Presets you are using. You need to choose the ones that would look the best for your photos. If you go for presets that don’t complement the aesthetics of your unedited photo, you won’t get the kind of results that you are looking for. This is a tricky thing to do because you have to try out many different presets to find the ones that work for you. This is the reason why Lightroom presets are considered to be so expensive. So, if you know a little bit about how presets work and how you can edit them, Lightroom presets would be worth it.


Can I get free presets?


Yes you can! We offer a free preset here to help you get a sense of lightroom presets without spending any money!

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One of the most important aspects of making a popular Instagram feed is photo editing.

You may use editing to give your photos an atmosphere to make them look more polished.

This will have a significant impact on your personal image, as you will be more easily recognized if you edit in the same way.


You can take pictures from your phone and edit them right away to save time.

The Lightroom mobile application is our favourite of all smartphone editing apps. It's the most professional choice, and it doesn't degrade the quality of your image after you've edited and saved it.


This link will take you to the Lightroom mobile app for your device:














The different settings to adjust on the Lightroom App:




Light



When editing a picture, the first step is to adjust the lighting settings. The image should not be too bright or dim.


The "Light" tab allows you to change the lighting in your photo.





“Exposure” has an impact on the whole picture. The parameter is set to “0” in the original. The whole picture would be lighter if you lift the slider higher (to the right). Lowering the value to minus (moving the slider to the left) would darken the whole picture.





The “Contrast” parameter is the second most important editing parameter. It can also be found under the “Light” tab.


Contrast is the range of tones in a photograph, from the lightest to the darkest. The sharper and coarser the picture is, the stronger the contrast. The lower the contrast, the softer the image will be; a sharp drop will result in a dusty image.




The “Highlights” parameter controls how vivid the light areas are (Overexposure light).


The light areas of the picture will be blurred if they are too white and lack texture (information is lost in these pixels). And the other way around. This will help bring the photo's colour, texture, and details back to this location.



The “White” parameter changes the highlights that exist. These two parameters are usually used in tandem, because if one is changed in one direction, the other is changed in the opposite direction.


The parameters “Shadows” (for dark areas) and “Black” (for black areas) are used in the same way, but only for dark participants (for the darkest areas). They lighten or darken the photo's dark regions. These variables function in tandem and balance each other out. Changes in the shadows will drastically alter the mood of a photograph.


If you don't have your own picture editing style, this editing should suffice to make your photo more appealing.



Correction of colour


Color correction is the process of altering the colour hue of a photograph in order to create a certain visual style.


The “Tone” tab in Lightroom is where all colour correction is done.


First, you should alter the photo's average temperature. The parameters "Temperature" and "Tint" are used to do this.


The picture would be warmer if you move the “Temperature” parameter to the right (in yellow). The picture will get colder if you change the parameter to the left (in blue).





The "Tint" choice gives the picture pink and green tints.


Temperature and Tint can also be used in tandem.






The "Vibrance" and "Saturation" parameters adjust the photo's freshness and brightness.


The picture was tested by “Vibrance,” which adjusted all tints excluding the skin tone. "Saturation" changes all colours in the same way.


If your photo lacks colour, first change “Vibrance,” then “Saturation.” If your photo still lacks colour, apply a touch of “Saturation.” 




If your skin turns too orange after changing the "Vibrance," reduce the "Saturation" a little.




You may change a particular colour in addition to general colour correction. Shift the colour blue to azure in your whole picture, for example.


To do so, go to the "Color" tab and press the Mix button. This is a correction of each colour using the Hue, Saturation, and Luminance parameters.




If you don't like how a certain colour was edited when editing the Vibrance or saturation, you can change it separately in the Mix tab.


We do not suggest making strong settings for your images on your own since it may seem unprofessional and degrade the quality of your picture significantly.


There are many other settings you can adjust however for the beginner these are the easiest and most critical settings to adjust.




However, we're here to help with our Expert Presets - with these you can edit with one click!





Remember to download the Lightroom App!










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Hello and welcome!


Are you staring at your phone for another day thinking... what can I even post? Or have you been putting off a consistent posting schedule for days, weeks or months?!


Well, today's the day where we can help! We've put together this incredible instagram content calendar so you don't even have to think about what to post, you just pick from the list and go from there! You can even use it for other social medias like twitter and facebook or even clubhouse!


What's important when posting to instagram?


Know the purpose of the post - is it to entertain, is it to inform and educate?


Know your demo - your demographic might want a different caption style than you are used to writing so see what works and experiment.


Know your brand aesthetic - does your post fit, does it make sense with the larger picture of your feed?


CAPTION CAPTION CAPTION - never just post a photo or video without context. Always be posting with something however small. Optimizing these captions to make sense with what you're selling (or producing) is how instagram measures your reachability.








Sign up to our mailing list today when you download to get all our free resources first and for updates and tips!

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